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ClickBank vs Digistore24: Full Comparison

September 2026

ClickBank and Digistore24 are the two biggest digital product affiliate marketplaces. Both let you promote courses, ebooks, software, and supplements for high commissions — but they're very different platforms.

Quick Comparison

FeatureClickBankDigistore24
Founded19982012
Products4,000+8,500+
Avg commission50-75%15-90%
Cookie duration60 days (typical)180 days
Payout frequencyWeekly/Bi-weeklyUp to 3x/week
Market focusGlobal (US-heavy)Global (Europe-heavy)
ApprovalInstantInstant

ClickBank: The Original

ClickBank has been around since 1998 and has paid out over $5 billion in commissions. It dominates the "make money online" and self-help niches. Their "gravity" score shows you which products are actually selling — invaluable for picking winners. However, ClickBank has a reputation for low-quality products, shorter 60-day cookies, and slow customer support.

Digistore24: The European Challenger

Digistore24 started in Germany and has grown rapidly. It now has more products than ClickBank with significant advantages: 180-day cookies (longest in the industry), faster payouts (up to 3x/week), better analytics, and stricter vendor vetting meaning higher quality products. The downside: European focus means fewer US-specific products, and less brand recognition than ClickBank.

Which One Should You Use?

Use ClickBank if: Your audience is primarily US-based, you're in the "make money online" or self-help niche, and you want products with proven sales history.

Use Digistore24 if: You want longer cookies (180 days), faster payouts, higher-quality digital products, and you're open to promoting to a global audience.

Use both. There's no rule saying you can only use one. Promote ClickBank products to your US audience and Digistore24 products for everything else.

Try Both for Free

Both platforms are free to join. Sign up for both, browse the marketplaces, and see which has better products for your niche.

Join Digistore24 →
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